Pied à pied: long-lasting children's shoes

Due to their tremendous growth rate, children in France get through an average of 7.5 pairs of shoes a year! In 2018, this pattern of consumption generated an environmental cost of 539 million kg of CO2 equivalent.  That's the equivalent of 10,000 round-the-world trips by car...

To remedy this, Pied À Pied offers children's shoes that can be rented and reconditioned. These ultra-wear-resistant shoes feature: a thick leather upper, a reinforced rubber outsole and a replaceable midsole to guarantee a virtually new, hygienic fit every time they're reused. In this way, our toddlers' shoes can be renewed without waste and with minimal environmental damage.

" Children's feet grow quickly, and they regularly need new shoes. This everyday problem has a number of consequences for millions of families every year: the production and subsequent disposal of tons of barely used products, the financial impact on household budgets, the health implications for a child with poorly fitting shoes...

Thomas's project aims to reduce shoe waste by offering a rental system for shoes that can be reconditioned. This project has received strong support from the company where he is doing his work-study placement. " Marion Moussu, Course Leader for the Innovation Strategy Design Master's program