5 good reasons to study design at the Brazil Studio
Would you like to go to one of the school's international studios for your Masters program? Discover the Brazil Studio to study design and enjoy a long-term immersion in São Paulo! Here's what you need to know.
1/ São Paulo, a cosmopolitan city for a truly international experience
São Paulo is the economic and touristic capital of Brazil and has 22 million inhabitants. The largest city in South America is an ideal starting point to visit the country but also the continent!
A cosmopolitan city par excellence, it brings together many foreign communities and is an ideal setting for the practice of design in an intercultural context. With a diverse architectural heritage, a variety of neighborhoods and a well-established international gastronomy, the city offers a multitude of opportunities, discoveries and unique experiences. This immersion in the local culture in the heart of the most vibrant neighborhoods of São Paulo (Pinheiros, Vila Madalena, Jardim Paulista, etc.) allows students to develop their ability to adapt. As part of the program, you will develop projects in English and become familiar with Portuguese.
2/ São Paulo, a creative city ideal for the practice of design
São Paulo is a creative, hyperactive, warm city, where agencies specializing in design, architecture, communication, events and innovation abound.
With a hundred or so museums and cultural centers, the metropolis is a mecca for culture in Brazil.
A true artistic Eldorado, it is also considered one of the world capitals of street art. Artists have made the city their playground and create gigantic mural works.
3/ Design adapted to the local culture
You will study design methodologies through social and cultural themes such as urban planning, mobility, culture, education or health, in relation to local issues (high population density, social disparity, multiculturalism, heritage and local crafts). Through the projects carried out in the Brazil Studio, there are countless opportunities to deconstruct prejudices. This is a chance for students to become aware of cultural differences with their own country without passing judgment and to put themselves in the shoes of the users.
"The advantage of this long-immersion program is that it approaches local social, economic and environmental issues from a Brazilian and not just a European perspective." - Jules Riché, Brazil Studio course coordinator
4/ A training program adapted to business realities
Since 2017 the Brazil Studio has been part of the ecosystem of creative professions in São Paulo and thus works in collaboration with a network of local professional actors (companies, associations, institutions).
In addition, various projects and workshops are organized in partnership with French companies established in Brazil such as Accor, Chandon, Costa croisière, PSA (now Stellantis) or Clear Channel but also local companies such as Suvinil, Appito, Mercy for Animals or We Fab. These case studies allow students to deal with real and concrete issues.
Finally, the pace of the training will also allow you to carry out professional internships alongside your studies.
5/ An extraordinary university campus
The Brazil Studio Masters program is delivered in partnership with the prestigious Mackenzie Presbyterian University, founded in 1870, within the Faculty of Architecture and Urban Planning. An institution of excellence and innovation, it is one of the oldest higher education institutions in Brazil. It is made up of 11 faculties and hosts nearly 40,000 students and 1,300 professors on three campuses.
This campus has endured through the ages, as evidenced by the architecture of its many buildings. It even has the first basketball court built in South America! A true city within a city, this campus combines history and technology. You will have access to modern facilities for working (workshops for ceramics, metal, wood, 3D printing or laser cutting). Green spaces, food courts, banks, sports fields, library, etc. This secure campus will offer you an absolutely fantastic environment to study!